The Agency

mk2 agency is mk2 Group’s friendly in-house agency. Its connection with cinema gives it a unique positioning that aims to deliver truly original experiences.


people in the team
events annually
communication campaigns per year
clients in France


mk2 was founded in 1974 and has developed around three business lines: production, distribution and cinema operation.

The company used its heritage and knowledge of the film industry to found mk2 agency in 2008, with the aim of providing services to brands, cultural institutions and companies. The agency has two parts: mk2 media, its ad sales department, a pioneer in brand content and running special operations, and mk2 event, which specializes in leasing venues in the mk2 network and designing and staging events — public or private — with a focus on film.

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« We’ve been working with mk2 for years now. As one of Orange’s select brands, we’re delighted to have mk2 among our loyal partners. They can bring us top venues with the best terms, making every one of our events a unique and exclusive experience for our Members.»
Camille L., Head of Event Services, Parnasse

« I’ve been lucky enough to work with mk2 on both Cinema Paradiso events. A dream project, dream team, dream activations… Everything was in place to make the project a wild success! mk2 isn’t just cinema, far from it! It’s also music, events, football, fashion, style… anything that’s really current.
And mk2 is a team, and it’s thanks to that team that we deliver huge projects without losing our cool. But because staying upbeat isn’t enough to complete projects on this scale, the mk2 team is also hugely professional and comes up with ideas that are always the right fit for our brands’ identity. We love that and keep coming back for more! »
Juliette C., Head of Events Management and Brand Experience, Coca-Cola